R 151334Z MAR 12

ALCOAST 126/12
COMDTNOTE 5351
SUBJ: 2012 SPOTLIGHT ON LEADERSHIP CAMPAIGN AND CONTEST
1. THIS YEARS SPOTLIGHT ON LEADERSHIP CAMPAIGN WILL RUN DURING THE
MONTH OF APRIL. THIS CAMPAIGN, OFFERS A UNIQUE OPPORTUNITY FOR US TO
HIGHLIGHT THE IMPORTANCE OF LEADERSHIP AND PROFESSIONAL DEVELOPMENT
AND TO RECOGNIZE BEST PRACTICES WITHIN THE COAST GUARD.
2. WHILE THE EXERCISE OF EFFECTIVE LEADERSHIP IS OF PARAMOUNT
IMPORTANCE EVERY DAY, MEMBERS AND COMMANDS ARE ENCOURAGED TO DEDICATE
TIME DURING THE MONTH OF APRIL TO HOLDING LEADERSHIP DISCUSSIONS,
IMPLEMENTING OR DEVELOPING INNOVATIVE UNIT LEADERSHIP ACTIVITIES, AND
UTILIZING ADDITIONAL LEADERSHIP TOOLS.
3. THE THEME FOR THIS YEARS CAMPAIGN WILL BE PARTNERSHIP.
4. THE CAMPAIGN WILL FEATURE ONE COAST GUARD LEADERSHIP COMPETENCY
EACH WEEK FOR FOUR WEEKS. THE FEATURED COMPETENCIES WILL BE
ALIGNING VALUES, TEAM BUILDING, CONFLICT MANAGMENT, AND HUMAN
RESOURCE MANAGEMENT. THESE COMPETENCIES WERE SELECTED TO FOCUS ON THE
COMMANDANTS THIRD GUIDING PRINCIPAL TO STRENGTHEN OUR PARTNERSHIPS.
5. THE OFFICE OF LEADERSHIP AND PROFESSIONAL DEVELOPMENT, CG-133,
WILL BE FEATURING A GUIDEBOOK ON THEIR WEB SITE (SEE PARA 8) WITH
RESOURCES AND TOOLS THAT CAN BE TAILORED AND USED AT THE UNIT LEVEL.
UNITS ARE ENCOURAGED TO MAXIMIZE INNOVATION AND CREATIVITY AND USE
THE GUIDEBOOK TO STEER NEW IDEAS OF THEIR OWN.  RESOURCES COVERED IN
THE GUIDEBOOK WILL INCLUDE VIDEOS, BOOKS, MOVIES, GAMES, ACTIVITIES,
MARKETING TOOLS, AND PERSONAL LEADERSHIP AND PROFESSIONAL DEVELOPMENT
OPPORTUNITIES.
6. THE SPOTLIGHT ON LEADERSHIP CAMPAIGN CONTEST WILL BE HELD
IMMEDIATELY FOLLOWING THE CAMPAIGN TO RECOGNIZE UNITS THAT HELD THE
BEST CAMPAIGNS. COMPLETE SUBMISSION DETAILS CAN BE FOUND IN THE
CAMPAIGN GUIDEBOOK, AND ON THE COMDT (CG-133) WEBSITE (SEE PARA 8)
BELOW. WINNING UNITS WILL RECEIVE A PLAQUE AND WILL BE FEATURED ON
THE UNIT LEADERSHIP DEVELOPMENT PROGRAM AND OFFICE OF LEADERSHIP AND
PROFESSIONAL DEVELOPMENT WEBSITES.
7. I CHALLENGE ALL UNITS AND MEMBERS OF OUR WORKFORCE TO
SET THE BAR HIGH WITH YOUR LEADERSHIP AND PROFESSIONAL
DEVELOPMENT ACTIVITIES. USE THIS CAMPAIGN AS AN OPPORTUNITY TO BE
CREATIVE AND TRY SOMETHING DIFFERENT AS YOU FOCUS ON LEADERSHIP
DEVELOPMENT AT THE UNIT LEVEL.
8. FOR MORE INFORMATION, THE GUIDEBOOK, AND COMPLETE CAMPAIGN AND
CONTEST DETAILS SEE WWW.USCG.MIL/LEADERSHIP.
9. CURTIS B. ODOM, DIRECTOR OF PERSONNEL MANAGEMENT, SENDS.
10. INTERNET RELEASE AUTHORIZED.